ISBR Management Journal
The ISBR Management Journal (ISBRMJ) is a distinguished peer-reviewed, bi-annual interdisciplinary journal published by ISBR Business School, located in Bengaluru, India. Holding the ISSN (Online): 2456-9062, this scholarly publication offers a vibrant and intellectually stimulating platform for academicians, researchers, industry practitioners, and policymakers to present, explore, and disseminate high-quality research in the broad domain of management and allied disciplines.
Founded with the mission to promote knowledge exchange that bridges theory with practice, ISBRMJ is committed to publishing original research articles, conceptual frameworks, critical literature reviews, empirical studies, and real-world case analyses. The journal particularly values submissions that explore emerging trends in business, innovation in managerial practices, and contemporary challenges faced by organizations across sectors.
Editor-in-Chief:
Dr. M. R. Jhansi Rani
Professor, OB & HR
Director – Research Centre, ISBR Business School
Email: editor.isbrmj@isbr.in
Editorial Advisory Board:
- Dr. R. Narasimhan,
Dean, ISBR - Dr. K.S. Anandram & Dr. C. Manohar,
Senior Directors, ISBR - Dr. Nila Chotai,
Director – Academics & Operations
Executive Committee (International Experts):
- Dr. Eesa Bastaki,
University of Dubai, UAE - Dr. Rohit Rampal,
SUNY Plattsburgh, USA - Prof. M J Xavier,
LIBA, Chennai, India - Dr. Eappen Thiruvattal,
University of Dubai, UAE - Dr. Gyan B. Tamang,
Nepal Open University, Nepal - Mr. Siddhartha Pradeep,
Durham University, UK - Dr. Iftekharuddin Choudhury,
Texas A&M University, USA - Dr. Adamu Jibir,
Gombe State University, Nigeria - Dr. Manab Chakraborty,
CEO, Partners in Prosperity Society
Associate Editors:
A diverse team of editors from ISBR Business School and national institutions, ensuring academic rigor and interdisciplinary representation.
- Review Method: Double-blind peer review
- Initial Screening: Done by two editors
- Review Duration: Typically, 4–6 weeks
- Plagiarism Check: Turnitin; minimum 90% originality required
- Authorship Standards: Must fulfil all four authorship criteria including contribution, review, approval, and accountability
- Acceptance Ratio: Not explicitly stated, but the multi-layered review and strict plagiarism policies imply a selective acceptance process
The ISBR Management Journal (ISBRMJ) is published bi-annually, with two issues released each year:
- January – June (Issue 1)
- July – December (Issue 2)
This publication schedule allows for a structured and timely peer review process while ensuring the journal presents relevant, high-quality research. Authors are advised to submit their manuscripts in advance of each cycle, as calls for papers are announced several months prior to publication.
CURRENT ISSUE
VOLUME 10 ISSUE 1
Emerging Trends and Innovations in Business and Management
FEATURING
- Digital leadership in Bangalore’s educational institutions
- AI-driven HR tools
- employee-centric AI adoption
- Comparing the Effectiveness of Traditional Marketing and AI-Driven Marketing in Shaping Consumer Purchase Intentions
- impact of recent U.S. government regulations and Supreme Court rulings on corporate DEI hiring and promotion policies
The Archive
VOLUME 9 ISSUE 2
FEATURING
- role of financial control in small-scale business survival
- Marketing Strategies in Product Arrangements for Hypermarkets
- IT employees' financial knowledge and investment practices
- Comprehensive Analysis of Political Consultancies in India
- Integrating L&D with a Customer-Centric Approach
- Journey in Organizational Development and Effectiveness
- Understanding the Nexus of Bangalore's Water Crisis
- Exploring the convergence of human element and financial metrics in mergers & acquisitions
- Organic Farming's Role in Advancing Sustainable Agriculture: Environmental, Socio-Economic, and Policy Dimensions
- Exploring the Potentials and Challenges of Ayurveda Tourism in Kerala
- Bandwagon effect in consumer purchase decisions and post-purchase sentiments
VOLUME 9 ISSUE 1
FEATURING
- Customer Engagement and Retention Strategies of Online Travel Agencies
- The Impact of Search Strategies on Literature Reviews in Research
- Banking Crisis of 2023
- Leadership and Change Management in Contemporary Organizations
- Life Insurance for Wealth Creation of Individual Investors
- Role of Micro Finance Institutions in Promoting Financial Inclusion
- Intellectual Property Rights and Patent Laws on Pharmaceuticals
VOLUME 8 ISSUE 2
FEATURING
- Sustainable Supply Chain Management with Artificial Intelligence
- Assessing Community Concerns and Expectations Regarding the Introduction of Torrent Gas Pipelines in North Coimbatore City
- Impact of Macro-Economic Factors on Equity Investment Decisions of Retail Investors in Indian Stock Market
- Impact of Packaging on Consumer’s Buying Behavior
- Empowerment of Rural Women Through Stree Shakti Scheme in Karnataka: A Review of Literature
- Multi-Dimensional Perspective Across Select ‘IT’ Companies in Bengaluru City
- The Impact of Artificial Intelligence on Human Resource Management
VOLUME 8 ISSUE 1
FEATURING
- Green Entrepreneurship: An Emerging Idea for India’s Sustainable Development An Examination of Millennials
- Effect of Marketing Management Support System on Organizations Decision Making
- Impact of Packaging on Consumer’s Buying Behavior
- Spiritual Tourism Gains Ground in India – A Study with Special Reference to States of Andhra Pradesh and Telangana
- An Empirical Assessment of Employees’ Demographic Factors and Job Satisfaction: With Reference to Urban Co-operative Banks
- Analyzing the Role of Business Analytics Adoption on Effective Entrepreneurship
- The Impact of Behavioral Finance on the Decision-making Process and Investments
- The Libor Transition
- Macroeconomic Challenges in India and Response of Policymakers & Alternatives in the Context of COVID-19 Crisis
- Consumers’ Perception and their Gender Implications on Online Shopping
- How Gig Economy Affecting Employees and Understanding the Experiences of Employees in the Gig Economy Culture
VOLUME 7 ISSUE 2
FEATURING
- Green buildings: a Real Estate reality or Marketing Fad
- Sustainable Marketing Transformation – COVID-19 and Beyond – Results from Mixed Method Research
- Ethical Decision Making – Literature Survey
- Dynamics of Cognitive and Spiritual Communication through Social Media during COVID-19
- Rise and Growth of Cryptocurrencies in India: A Study Based on Effect on Cryptocurrencies on Indian Economy
- Understanding Competitive Intelligence for the Performance of Pharmaceutical Companies
- Research on Benefits of Regular Psychological HR Counseling at Workplace: Indian Context
- Assessing Effectiveness of Agricultural Support Policy against its Actual Effects on Farm Prices & Farm Loan Rate and Supply-demand Parameters: A Study of Rice Farming in USA
Special Edition – Case Study Books
Strategic Frontiers: Business Case Studies from Emerging India
EDITOR:
Dr. Nila A. Chotai
Academic Director
ISBR Business School
Ctrl+Alt+Case
AUTHOR:
Prof. Leonard L
Assistant Professor,
Manager, Center for AI.
ISBR Business School