BBA with Business Analytics

BBA CMA

Programme Overview

The BBA with Business Analytics program is accredited by the Institute of Analytics (loA), UK. The Graduates can apply for loA Graduate Membership after the Successful completion. The Institute of Analytics (loA) is the Professional Body for Analytics and Data Science professionals in UK and International. loA is a not-for-profit organization that exists to promote greater awareness, understanding and innovation in Analytics. loA is fully supported in their mission by leading organizations in the sector. The Institute of Analytics provides members with the opportunity to network with other professionals in the industry, to learn about career development opportunities, to share knowledge and expertise, to access Continuous Professional Development programmes and to carry the official designation of membership.

Duration

3 Years

Last Date To Apply : –

Eligibility

Pre-University/Higher Secondary/10+2 Examinations or equivalent from any recognized Board or Council in any discipline.

Programme Objective

By attending and completing the requirements of the Programme, the participants will be able to:

• To prepare students to take up business research and to become elite business professionals

• To prepare students to take up the responsibilities in various functional areas in organizations

• To develop entrepreneurial skills among students which can help them to become successful entrepreneurs

• To develop social and ethical responsibility in students in conducting business operations

Course Features & Learning Methodology

Key Features

• Global Perspective and focus along with extensive Industry Interactions.

• Regular updating of elective subjects to reflect the needs of industry delivered by accomplished full-time faculty.

• Rigorous, relevant, contemporary and progressive curriculum.

• Continuous evaluation method using the honours point system for the calculation of Grade Point Averages (GPA).

Learning Methodology

• Interactive Lectures

• Case Study Analysis

• Classroom projects and exercises

• Class Simulations and games

• Group Presentations

• Field projects and company visits

• Expert and guest lectures

• Activity Labs

Batch Profile 2024-2025

Male-Female Ratio

Academic Background

Sector-wise Work Experience

Programme Structure

Paper Code Subject Credits Internal Assessment University Examinations Total Marks
1.1 Economics for Managers 4 30 70 100
1.2 Organizational Behaviour 4 30 70 100
1.3 Accounting for Managers 4 30 70 100
1.4 Statistics for Management 4 30 70 100
1.5 Marketing for Customer Value 4 30 70 100
1.6 Legal Aspects and Intellectual Property Rights 4 30 70 100
1.7 Managerial Skills - I 2 30 70 100
Total 26 210 490 700
Paper Code Subject Credits Internal Assessment University Examinations Total Marks
2.1 Technology for Management 4 30 70 100
2.2 Management Research Methods 4 30 70 100
2.3 Entrepreneurship and Ethics 4 30 70 100
2.4 Human Capital Management 4 30 70 100
2.5 Financial Management 4 30 70 100
2.6 Quantitative Techniques and Operations Research 4 30 70 100
2.7 Managerial Skills - II 2 30 70 100
Total 26 210 490 700
CORE COURSES
III Semester Subjects with Paper Code IV Semester Subjects with Paper Code
Paper Code Subjects Paper Code Subjects
3.1 Strategic Management and Corporate Governance 4.1 International Business
3.2 Projects and Operations Management
SPECIALIZATION COURSES OFFERED
III Semester Subjects with Paper Code IV Semester Subjects with Paper Code
Paper Code Subjects Paper Code Subjects
3.3 Finance 4.2 Finance
3.3.1 Business Valuation and Value Based Management 4.2.1 Financial Techniques for Strategic Decision Making
3.3.2 Indian Financial Systems 4.2.2 International Financial Management
3.3.3 Investment Analysis and Management 4.2.3 Risk Management and Derivatives
3.4 Marketing 4.3 Marketing
3.4.1 Retailing Management and Services 4.3.1 Strategic Brand Management
3.4.2 Consumer Behaviour 4.3.2 Marketing Research and Metrics
3.4.3 Rural and Agricultural Marketing 4.3.3 Digital Marketing
3.5 Human Resources 4.4 Human Resources
3.5.1 Learning and Development 4.4.1 Strategic HRM
3.5.2 Team Dynamics at Work 4.4.2 International HRM
3.5.3 Performance Management Systems 4.4.3 Talent and Knowledge Management
3.6 Healthcare Management 4.5 Healthcare Management
3.6.1 Perspectives on Healthcare Sector 4.5.1 Basic Management Aspects of Healthcare
3.6.2 Management of Public Health Systems 4.5.2 Strategic Management in Healthcare Settings
3.6.3 Health Economics 4.5.3 Management of Hospital Services
3.9 Business Analytics 4.8 Business Analytics
3.9.1 Data Science using R and Python 4.8.1 Data Visualization
3.9.2 Advanced Statistical Methods for Business Decision Making 4.8.2 Business Forecasting
3.9.3 Analytics for Decision Making 4.8.3 Data Warehousing and Data Mining
3.10 Logistics and Supply Chain Management 4.9 Logistics and Supply Chain Management
3.10.1 Inventory Management 4.9.1 Supply Chain Planning and Strategies
3.10.2 Supply Chain Management 4.9.2 Global Procurement and Sourcing
3.10.3 Logistics Management Systems and Practices 4.9.3 Vendor Management
Area Category Marketing Finance & Accounting Human Resource Management Information Systems & Operation Management International Business Business Analytics
Business Eco Sytem Core Business Law and Ethics Business Law and Ethics Business Law and Ethics Business Law and Ethics Business Law and Ethics Business Law and Ethics
Strategic Management Strategic Management Strategic Management Strategic Management Strategic Management Strategic Management
Entrepreneurship and New Venture Creation Entrepreneurship and New Venture Creation Entrepreneurship and New Venture Creation Entrepreneurship and New Venture Creation Entrepreneurship and New Venture Creation Entrepreneurship and New Venture Creation
International Business International Business International Business International Business International Business International Business
Minor Specialization Specific Elective Elective 3 Elective 3 Elective 3 Elective 3 Elective 3 Elective 3
Major Specialization Specific Elective Advertising and Integrated Brand Promotion Fixed Income Securities and Financial Innovations International Human Resource Management Business Blockchains Global Leadership and Skills Development Business Intelligence for Managers
Nurturing and Managing Brand Equity Mergers, Acquisitions and Corporate restructuring Sustainability and HRM Operations Strategy and Sustainability International Sales Promotion and Brand Management Social Media Analytics and Text Mining
Dissertation Program Dissertation Program Dissertation Program Dissertation Program Dissertation Program Dissertation Program
Horizontal Disciplines
Decision Science Technology Management Business Eco System Leadership Acumen Vertical Readiness
Choice-based Electives / Narrow Verticals*
General Management Marketing Finance & Accounting Human Resource Operations
A. ENTREPRENEURSHIP A. RETAIL MANAGEMENT AND E-COMMERCE A. FINTECH A. WORKPLACE GAMIFICATION A. DIGITAL PRODUCT MANAGEMENT
Business Model Generation E-Commerce Management Fintech Fundamentals Gamification Mindset Agile Product Management
Entrepreneurial Finance Omni-Channel Retail & Mall Management Digital Finance, Banking and Insurance Gamification as Learning Systems Hypothesis-driven Development
Entrepreneurial Competencies Development Retail Analytics Blockchain Technologies in Finance Game Design for Effective Gamification User Interface and User Experience (UI and UX)
B. BUSINESS CONSULTING B. MEDIA AND COMMUNICATION B. WEALTHTECH B. DIGITAL BUSINESS
Business Problem Framing Media Planning and Buying Algorithmic and High Frequency Trading Python Programming for Business Managers
Solutioning Frameworks & Applications TV Production Business and Film Studies Wealth Management and Crowd Funding AI Applications in Business
Advance Presentations & Storytelling Measurement, Metrics and Audience Research Startup Financing Blockchain Technologies and Crypto currencies
*One course will be offered in each of the semesters.i.e., Semester II, Semester III, Semester IV

Placement Snapshot

Companies for Placement

+

Sectoral Representation in Placements

+

Placements Referred by Alumni

%

New Recruiters for Placements

%

Students Placed in Total Placements

%

Placement Highlights

Mean Median Salary over the Years (In Lakhs)

Specialization-wise Placements

Top Recruiters

Fees & Scholarship

Year Particulars Karnataka (INR) Indian Nationals (INR) NRI and SAARC (INR) Foreign Nationals (USD) Payment Schedule
Registration Fee
Registration Cost Rs.25,000 Rs.25,000 Rs.30,000 $1,000 Non-refundable. To be paid upon acceptance of the Provisional Admission Offer made
Tuition Fee
I Year First Installment of Tuition Fee Rs.95,000 Rs.1,55,000 Rs.1,75,000 $1,000 Within 1 month from the date of acceptance of Provisional Admission Offer
Eligibility Fee As per Bangalore University As per Bangalore University As per Bangalore University As per Bangalore University To be paid along with Tuition Fee
Alumni Fee Rs.2,000 Rs.2,000 Rs.2,000 $25 To be paid along with Tuition Fee
II Year Second Installment of Tuition Fee Rs.1,20,000 Rs.1,80,000 Rs.2,05,000 $1,900 01-Jun-27
Total Amount Payable Rs.3,62,000 Rs.5,42,000 Rs.6,17,000 $5,825

*Subject to change

Registration cost to be paid within 48 hours of accepting the Provisional Admission Offer

One Time Fee

  • Certification Course fee of Rs. 10,000/- to be paid before batch commencement
  • Alumni membership fee of Rs. 2,000/- and Convocation fee of Rs. 2,000/- to be paid before batch commencement
  • Fees can be paid using any of the following payment options:
    a) Demand Draft drawn in favour of “ISBR College ” payable at Bangalore
    b) Net banking or RTGS/NEFT
    c) Debit card/Credit card

Account details are as follows:

Bank Name: Union Bank of India
Account Name ISBR COLLEGE
Account No: 51034 10006 68963
Branch ELECTRONIC CITY PHASE - 1 BRANCH
Account Type: Current
IFSC Code UBIN 090 8371
Branch Code 8371
SWIFT Code CORPINBB763
  • Examination fees is additional
  • The program offerings, delivery, recognition may vary based on the choice of the course/Fee structure
  • All expenses associated with travel abroad / industry visits within or outside India, if and when undertaken (expenses such as travel, VISA, accommodation, food and living, etc.,) will be additional and not included in the tuition fee. Such expenses shall be borne by the student
  • For refund details, refer the refund policy of the institute
  • By accepting the admission offer, You will acknowledge and agree to the admission policy of ISBR College

Hostel Fee Structure

Hostel Fee
Refundable Hostel Security Deposit (One Time) 20,000
Double Occupancy - First Academic Year (Aug,2025 - June,2026) 1,80,000 + 12%*GST
Single Occupancy - First Academic Year (Aug,2025 - June,2026) 3,00,000 + 12%*GST

Account details are as follows:

Bank Name: Union Bank of India
Account Name ISBR
Account No: 51034 10006 68920
Branch ELECTRONIC CITY
Account Type: Current
IFSC Code UBIN 090 8371
Branch Code 08372
  • Hostel rooms are allotted on first come first serve basis
  • Hostel fee is for one academic year or till 30 June, 2026 whichever is earlier and should not be mistaken for calendar year
  • Hostel room can be reserved by paying refundable security deposit
  • Hostel fees includes food and accommodation and basic amenities as provided in the hostel
  • Hostel rooms are available on twin sharing basis with attached bathroom facility
  • Single occupancy rooms are subject to availability and on first come first serve basis
  • Hostel rooms are furnished with Cupboard, Bed, Mattress, Study table, Chair and TV
  • Vegetarian meals served – Breakfast, Lunch & Dinner
  • GST is levied as per the prevailing government norms
  • Fees can be paid using any of the following payment options:
    a. Demand Draft drawn in favour of “ISBR ” payable at Bangalore
    b. Net banking or RTGS/NEFT. Account details are as mentioned below
    c. Debit card/Credit card

ISBR offers a variety of scholarships for meritorious and deserving candidates who wish to pursue their Master’s at ISBR. Scholarships are offered as fee waivers upto 100% full ride.

Scholarship Category Academic Criterion (X & XII Performance) UGAT Score CLAT Score LSAT-India Score ISBR Aptitude Test Scholarship Offered No. of Recepients
MERIT 9 CGPA & above or equivalent 85 percentile & above Score of 120 & above 80 percentile & above 85 percentile and above 50% waiver in First year tuition fee 9
8 CGPA & above or equivalent 75 percentile & above Score range between 110 to 119 70 percentile & above 75 percentile & above 25% waiver in First Year tuition fee 15
SPORTS (National Level Participation in Class XI / XII) 7 CGPA & above or equivalent 70 percentile & above Score range between 100 to 109 65 percentile & above 70 percentile & above 20% waiver in First year tuition fee 6

Students Speak

Riya Agrahari

Khushi Utreja

Garima

Faculty Speak

Dr. R.Narasimhan

Dean, ISBR Bangalore

Prof. Amit Kanchanbaras

Director, Career Advancement and Corporate Engagement

Dr. Anand Agrawal

Contact for Admissions

Ms.Kavitha Madhusudan
Phone: 080-4081 9500
Mobile: (0) 93417 33331
Email: directoradmissions@isbr.in

ISBR Business School # 107, Near INFOSYS, Behind BSNL Telephone Exchange, Electronic City – Phase I, Bangalore – 560 100